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March 29, 2006

Streaming Music to Mobile Devices: Next Big Thing

SprintMobileStreaming.pngStreaming music to mobile devices will be the next big thing. With the mass user base of mobile devices in the U.S. and standards based technology being built into these devices, it makes perfect sense that streaming music on cell phones will be popular.

In addition, networks such as Sprint are leading the way by allow streaming media to be viewed or listened to on their network openly. Most networks are closed including, Verizon's VCast streaming service which is a "walled garden" type of streaming environment, which means Verizon controls the streaming content that can be viewed by Verizon customers. Therefore it's not open. Sure most service providers have on-line media content that can be viewed using multimedia streaming phones with the purchase of add-on services including Sprint's Power Vision service.

However for the U.S., Cingular and Sprint provide the only open networks for streaming, which means that anyone with a their own streaming server that supports 3G streaming music can provide content to Sprint customers. The Sprint Network is not a "walled garden" environment so listeners can tune into Streaming music content by typing in the RSTP URL of the streaming channel of their choosing. So for example, if you want to have your own streaming music channel for Sprint mobile subscribers, you can do.

In our next and final part of "Streaming Music to Mobile Devices: Next Big Thing", we'll discuss the technology for listening to streaming music on-line.

Learn more about Sprint Power Vision multimedia phones and the Sprint Power Vision service.

Posted by MovingPicture at March 29, 2006 03:11 PM

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